Executive decision making series | Martin Crowe – maximizer supreme

Executive Decision Making | ByGeorge You Got It Martin Crowe put all his cricketing wisdom and brilliance into the 1992 world cup format. He developed a crafty strategy fully designed to capitalize on the positional advantage in home turf. Yet his real greatness lay in further calibrating that strategy in tune with the fast-evolving ODI […]

C.T. George Memorial Quiz Contest | ByGeorge You Got It | Season III Edition I

At Government Boy’s High School, North Parur on 29 September 2023 All the teams participated intensely making it a high-scoring affair. The three winning teams shared the first prize, with 90 points each. It was such an amusing trivia that all names start with A. Winning Teams : Ameya Prasad & Alister P Ashley, Ajay […]

Executive decision making series | MS Banga – for the Power Brands

Executive Decision Making | ByGeorge You Got It Hindustan Unilever touches lives of every Indian with its popular brands and robust distribution. Nine out of ten Indian households use on or more of its brands, and its reach spans a whopping nine million outlets. It is India’s largest fast-moving consumer goods company, highly valued enterprise […]

Executive decision making series | Vivek Paul – the growth manager

Executive Decision Making | ByGeorge You Got It Vivek Paul as the Vice-Chairman of Wipro, or more definitively as a quintessential growth manager, brought a world-class spirt and operational excellence to Wipro, catapulting it to the frontiers of the IT space in the early years of the 21st century. Under his watch, the sales of […]

Content Marketing using New-age Media | Opportunities & Possibilities

New-age media stands for digital media which is interactive, includes 2-way communication and necessitates some form of computing. It is an electronic-based interactive media and is based on communication technologies that enable or facilitate user-to-user interactivity and interactivity between user and information. Characteristics of New-age Media The new-age media presents certain unique characteristics and modalities […]

Executive decision making series | Howard Schultz – for the love of retail

Executive Decision Making | ByGeorge You Got It Howard Schultz had meticulously studied the espresso bar phenomenon in downtown Italy, which not only was a place to enjoy freshly brewed coffee but also fulfilled the need for social interactions, with set rituals completing the emotional loop. He thought it fit to re-create this with suitable […]

Executive decision making series |  John Sculley – always premium pricing

Executive Decision Making | ByGeorge You Got It One of the favourite business situations is the much discussed pricing debate between John Sculley and Steve Jobs; about the product pricing strategy for Macintosh Office. Jobs wanted it to have a psychological pricing at $1999 to ensure wide product penetration; while Sculley insisted that marketing cost […]

C.T. George Memorial Quiz Contest | ByGeorge You Got It | Season II Edition II

At Government Boy’s High School, North Parur on 03 March 2023 It was an exciting quiz contest with impressive performances by the teams. The winners included ten students with the third prize being shared by three teams. Winners : Advaith Krishna KS & Athinaryanan KR (110 points) First Runners-up : Roogesh R Nair & RK […]

C.T. George Memorial Quiz Contest | ByGeorge You Got It | Season II Edition I

At Government Boy’s High School, North Parur on 04 November 2022 as part of the Sesquicentennial celebrations of the school (1872 – 2022). The event was conceived & presented by Merina George Tomjo & Jimmy George C. – ByGeorge Content Solutions, with inputs from Arunsekhar C. and Smruti Ranjan Mallick. Jimmy George C. was the […]

C.T. George Memorial Quiz Contest | ByGeorge You Got It | Season I Edition I

At Government Boy’s High School, North Parur on 16 February 2022 as part of the Sesquicentennial celebrations of the school (1872 – 2022). Winners :  Amal C.A. & Ajay C.A. from 8th Standard Joint Runners-up : Prabhav A. Asok & Muhammed Nihal from 9th Standard, Sivanand P.S. & Vishnu Suresh from 9th Standard Quiz design, […]