Executive Decision Making | ByGeorge You Got It Howard Schultz had meticulously studied the espresso bar phenomenon in downtown Italy, which not only was a
Executive Decision Making | ByGeorge You Got It One of the favourite business situations is the much discussed pricing debate between John Sculley and Steve
At Government Boy’s High School, North Parur on 03 March 2023 It was an exciting quiz contest with impressive performances by the teams. The winners
At Government Boy’s High School, North Parur on 04 November 2022 as part of the Sesquicentennial celebrations of the school (1872 – 2022). The event
In this article, the author argues that by using the SB7 framework for brand story the brands can craft compelling stories, which helps them break
At Government Boy’s High School, North Parur on 16 February 2022 as part of the Sesquicentennial celebrations of the school (1872 – 2022). Winners :
In this article the authors argue that the product explainer videos can be used as a powerful branding tool to present product proposition and to
We are in an era of sweeping changes brought about by technology and mobility. We see that Industry 4.0 and digital proliferation is becoming the
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